When choosing a photographer, you want to make sure that the photographer’s portfolio is similar to the aesthetic that you have chosen. This will help you drill down a photography style that suits your brand best. For example, if your brand is soft, feminine, positive, bright, then your mood board might consist of photography styles that are brighter, lighter, and airier. Not just any mood board, but one that specifically visualizes the right style of photography. With all of this information, it’s time to create your mood board. Your brand tone words (describing the mood & aesthetic of your brand) Whether you are working with a brand designer/strategist on this or planning this for yourself, it’s important that everyone involved with the photo shoot is clear of the following: Define your brand, create your mood board, pick your photographerįirst things first, all things drill down to your brand strategy. Act out the mood in your mind, and your facial expressions and physical poses will follow.Steps to plan your brand photoshoot Day 1. Whatever it is, the best way to get it across in photos is by getting into the right mental state. Perhaps you’re looking to convey softness and sensuality perhaps the attitude is fierce, or playful, or melodramatic. You’re looking to convey a mood, a feeling what that is will depend on the style of the clothing and the vision of the creative team. Don’t just model: ActĪ final tip on model poses: they’re not just about how you hold your body. You don’t want your hands to be stiff and unnatural, or balled up into tight fists.īe conscious of keeping your hands soft and relaxed (unless, of course, the photographer directs you to do otherwise). If you’re holding tension in your hands while posing, it’s going to show through in the photos. For example, avoid pressing your arms into your torso as this will flatten them out and distort their natural shape.Ī foundational building block on model fashion imagery is finding ways to let our bodies explore their natural shapes while looking, and feeling, confident. One way to instantly look better in photos is to create some separation between your limbs and body.
Create space between your body and your limbs That’s why the mirror is still the best and most efficient way to practice your posing. Practicing your poses using your smartphone camera can be helpful to a degree but just be aware that if you’re going to model for a photographer with a DSLR or mirrorless digital camera, the results can differ. Practice your poses in front of it, perfect them see how the subtlest of movements can change the lines of your body or affect your silhouette. Let’s get one thing straight: the mirror is your friend. These fashion show poses can work for a girl, boy, and everyone else! Give yourself the freedom to explore each of these poses to find how they can work for you. What’s your natural body shape? What are your physical limitations (flexibility, movement, etc)? Explore all of these things and it will help you get comfortable with posing. The best models know and understand their own body.
For all the models reading this, you’ve now got some new poses to go out and play with on your next photoshoot.īut before you go pose up a storm, here are some quick tips that can help you nail it in every photo.
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